1. Overview

Bit7s ("we", "us", "our") operates a marketing link & page platform that lets users turn product images into trackable marketing pages with short links, QR codes, and built-in analytics. This Privacy Policy explains what data we collect, why we collect it, how long we keep it, and the rights you have over it.

By using our service at bit7s.com you agree to the practices described in this policy. This document is written in plain English so non-technical users can understand exactly what happens to their information.

2. What We Collect

2.1 Data You Provide

2.2 Data We Automatically Collect

When someone visits one of your marketing pages, a short link, or scans one of your QR codes, we automatically collect the following from the visitor:

Data PointPurposeRetention
Raw IP addressAnti-abuse, unique visitor counting30 days
Country, region (state/province) & city (GeoIP, incl. ISO country code)Aggregate analytics24 months (aggregated)
District / neighborhood (GeoIP, where available)Aggregate analytics24 months
Latitude & longitude (approximate, from GeoIP)Map-based location analytics30 days
ISP / network providerAnti-abuse, aggregate analytics24 months
TimezoneAggregate analytics24 months
Device type (mobile/desktop/tablet)Analytics24 months
Device brand & model (parsed from User-Agent)Analytics180 days
Operating SystemAnalytics24 months
Browser & versionAnalytics24 months
Browser language (Accept-Language)Analytics24 months
RefererTraffic source attribution180 days
User-Agent stringDevice/browser parsing180 days
Session identifier (non-persistent)Unique visitor counting within a session180 days
URL query parameters (of the visited page)Campaign attribution180 days
HTTP response status codeService reliability monitoring180 days
Access timestampTime-series analytics24 months

The same set of fields (IP address, country, region, city, device type, OS, browser, referer, User-Agent) is also collected when a visitor views or clicks an advertisement served through our ad platform, and is subject to the same retention schedule above.

When you make a payment (subscription or wallet top-up), we also record the IP address and User-Agent string of the device used to complete the transaction, solely for fraud prevention and payment security. These are retained as part of the payment record for as long as required by applicable tax and accounting law.

3. How Data Flows Through Our System

To be transparent about IP handling, here is the exact data lifecycle:

Raw IP address
       ↓
Short-term storage (30 days, for anti-abuse & unique visitor detection)
       ↓
GeoIP resolution (one-time lookup; resolved country/city is stored)
       ↓
Aggregation into statistics (country / city / device / OS / browser counts)
       ↓
Anonymization / aggregation (no IP, only counts)

After 30 days the raw IP address and approximate latitude/longitude are permanently deleted from our logs. Detailed fields (referer, full User-Agent, device brand/model, session id, query parameters) are retained for 180 days. Only the resolved country, region, city, district, ISP, timezone, device type, OS, browser, language and aggregated counts are retained for up to 24 months for analytics. Individual access-log rows are deleted entirely after 24 months.

4. How We Use Your Data

We do NOT:

5. Data Retention

Data TypeRetention
Raw IP addresses & approximate latitude/longitude30 days (then permanently deleted / anonymized)
Detailed access logs (referer, full User-Agent, device brand/model, session id, query parameters, response code)180 days (then fields are cleared; aggregate dimensions remain)
Aggregated analytics (country, region, city, district, ISP, timezone, device type, OS, browser, language — no IP)24 months
Uploaded imagesUntil you delete them
Account dataUntil you request deletion
Payment records (order, amount, status, provider transaction ID; no card number)As required by applicable tax and accounting law (card data handled by PayPal/Airwallex)
Top-up vouchers (payment receipts/screenshots you upload)Up to 180 days after the top-up is approved or rejected, or longer only where the transfer is disputed or accounting/tax law requires retention; access restricted to authorized finance staff
Wallet balance ledger (top-ups, debits, purchases, adjustments)As required by applicable tax and accounting law (append-only; not edited or deleted)

6. Your Rights

Depending on where you live, you may have the following rights under CCPA (California), GDPR (EU/UK), or similar laws:

To exercise any of these rights, email privacy@bit7s.com. We respond within 30 days.

Visitor IP data deletion: If you are a visitor (not a registered user) and wish to have the IP-address-based data we collected from you removed, you can submit an automated deletion request by sending a POST request to https://bit7s.com/api/privacy/delete-visitor-data from the IP address in question. The request must originate from the same IP you want removed. Aggregate, non-identifying analytics (country, device type, etc.) are retained for statistical purposes. You may also email privacy@bit7s.com for manual review.

7. Data Security

8. Cookies

We use only essential cookies (session and login state). No advertising or cross-site tracking cookies. See our Cookie Policy for details.

9. Payment Processors and Sub-Processors

Payments are processed by independent payment providers acting under their own privacy policies:

We share only the data necessary to complete a transaction: your email address, order number, selected plan, and the charge amount in USD. Bit7s never receives your full card number. The payment providers act as independent controllers of payment data and may process it in the jurisdictions where they operate. We do not use any China-based payment processors; Alipay and WeChat Pay are not accepted. The complete, current sub-processor list is maintained in our Data Processing Addendum.

10. International Data Transfer

Our production application and database servers are hosted in Singapore. Content delivery and DDoS protection are provided by Cloudflare's global edge network. By using the service you understand that your data is processed in Singapore and, for payment processing, in the jurisdictions where PayPal and Airwallex operate. We do not transfer service data to servers in the operator's home jurisdiction. Where transfers are subject to GDPR, we rely on appropriate safeguards, including Standard Contractual Clauses. See Company Information for our infrastructure layout.

11. Children's Privacy

The service is not directed to children under 13 (COPPA) or under 16 (GDPR). We do not knowingly collect data from children. If you believe a child has registered, contact privacy@bit7s.com.

12. Changes to This Policy

We may update this policy as the product evolves. The "Last updated" date at the top reflects the most recent revision. Material changes will be announced by email 30 days before taking effect.

13. Contact

Questions about this Privacy Policy or wish to exercise a GDPR, CCPA, or other data-protection right? Email our data protection contact at privacy@bit7s.com, or for legal matters legal@bit7s.com, or use our contact page. We respond within 30 days.